Tech Mahindra Ltd, an IT services company, has entered the metaverse with the launch of TechMVerse, a metaverse practice that will provide consumers with engaging and immersive experiences.
In the first year, the business expects to hire and train about 1,000 workers specifically for the TechMVerse. TechMVerse’s operations would initially be divided across four hubs: Dallas, London, Pune, and Hyderabad.
“With an aim to transform customer experience and deliver real business outcomes, Tech Mahindra will leverage its world-leading network and infrastructure capabilities along with its foundational technological capabilities including pervasive artificial intelligence (AI), blockchain, 5G, augmented reality (AR), virtual reality (VR), and quantum computing to build B2B use cases across sectors,” Tech Mahindra said in a statement.
In the beginning, Tech Mahindra plans to take advantage of the metaverse’s benefits through various use cases, including DealerVerse, a metaverse-based car dealership, Middlemist, an NFT marketplace, Meta Bank, a virtual bank, and a gaming center.
It will provide immersive digital and professional experience services in design, content, non-fungible tokens (NFTs), and blockchain platforms, as well as low-code plug-and-play NFTs and blockchain platforms.
“Metaverse has the power to disrupt our reality, as well as the future, for good. At Tech Mahindra, we have always been at the forefront of 5G and our entry into the metaverse is yet another milestone in our journey of catalyzing future readiness and disrupting and transforming customer experiences. The fundamental layers of metaverse are very well integrated within Tech Mahindra and its competencies,” said C.P. Gurnani, MD & CEO, Tech Mahindra. “We would be training workforce of 1000 engineers to ensure they are ready to solve complex business challenges and imagine new worlds for our customers and society.”
TechMVerse is projected to be a continuation of Tech Mahindra’s NXT.NOW framework aims to improve human-centric experiences by investing in emerging technologies and solutions that enable digital transformation to meet customers’ changing needs.