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Sales outreach platform Futwork raises Rs 21-Cr in funding

Sales outreach platform Futwork secured ₹21 crore in a funding round led by the Michael & Susan Dell Foundation and Artha Venture Fund.

Futwork’s funding round also saw participation from D2C Insider Angels and Abhishek Goyal, founder of Tracxn. The company plans to use the funds to scale its product and introduce AI-driven solutions that provide full-stack customer communication across multiple channels, including voice, chat, email, and WhatsApp. As mentioned in a release, Futwork also aims to expand into international markets.

Founded in 2020 by Armaan Vananchal, Niranjan Nakhate, and Sri Ganapathy, Futwork (previously known as Frapp) enables businesses to build and scale outbound calling teams with no fixed costs. The platform supports various tele-calling tasks, including product demos, session bookings, and gathering customer feedback.

“We believe in a human + AI future, and we will use the funds to build AI tools that can assist in delivering better performance on calls, improve quality, and assist in training our agents,” Vananchal said. 

Futwork caters to clients across various sectors, including e-commerce, BFSI, and edtech. The company works with notable startups like Purplle, BharatPe, and Stage, alongside larger enterprises such as Flipkart and DTDC. 

The founding team previously ran an edtech business called Studentidentify, a UK-based student network and discount startup Unidays later acquired. 

Commenting on the investment, Sanjay Modi, senior director at Michael & Susan Dell Foundation, said, “Futwork is pioneering a new way of creating and distributing call centre jobs, boosting India’s competitive edge… Futwork is set to open doors for thousands of young job seekers, focusing on inclusion and equipping them with the skills needed to thrive in the tech industry.” 

The startup secured $1 million in its seed funding round in April 2022, led by Blume Ventures and Simile Venture Partners. The round also included investments from Silicon Valley-based Riverside Ventures and angel investors like Shivakumar Ganesan, founder of Exotel, and Phanindra Sama, founder of Redbus.

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