Oyo, Airbnb, EaseMyTrip, and Yatra, among other hospitality and travel companies, have teamed up to form the Confederation of Hospitality, Technology, and Tourism Industry (CHATT).
Travel and tourism technology companies previously underrepresented in any country’s mainstream tourist trade groups have banded together to form CHATT, a new organization. While Union Tourism Minister Prahlad Singh Patel formally inaugurated the association via a virtual conference, the Ministry of Tourism’s complete top brass gathered to bless the newly formed industry association and assure representation in the ministry’s industry consultation process.
CHATT services and advantages will be available to all members, including year-round programs, signature business events, and access to the travel-tech ecosystem. ACCORDING TO THE NEW ASSOCIATION’S EXECUTIVES, the CHATT will reflect the voice of those segments of the business that are primarily micro and small and thus overlooked in the Indian tourism sector, according to the new association’s executives, while defining the organization’s vision and objective.