Since March 2022, OYO has added over 1250 corporates, indicating that business travel in India is gradually recovering. Small and medium businesses, conventional business houses & conglomerates, startups, travel management organizations, and film production companies, which have recently emerged as a key customer category for OYO, are leading the recovery.
Bangalore, Hyderabad, Mumbai, Chennai, Ahmedabad, Kolkata, Pune, and Delhi are among the top cities searched and booked by businesses. As more people from this group opt for physical interactions, which is still a key factor for building their business, small and medium firms continue to contribute considerably to business travel reservations.
Since January 2021, OYO’s Business Accelerator division has served approximately 6600 corporate clients.
Customers with corporate tie-ups get curated stay options, strong personalized customer service, integration with their accounting system, and the ability to book a room via OYO’s app or website.
Domestic corporate travel is one of OYO’s key emphasis areas. However, intermittent disruptions have resulted in suppressed or inconsistent booking patterns since the pandemic. Companies have also benefited from OYO’s recent focus on its mid to premium sector brand categories Townhouse Oak, Townhouse, 5 by OYO, and 4 by OYO.
Commenting on the growth in corporate travel, Ankit Gupta, Chief Executive Officer, OYO, India said “The appetite for business travel has returned strongly since the frequent change in travel restrictions has ebbed, making travel planning for business trips more certain and predictable.. For a lot of our corporate customers, conducting business over virtual meetings was a stop gap and sub-optimal solution. Such customers are leading the business travel revival. Meetings, Incentives, Conferences, and Exhibitions are the other key use cases fueling the growth of business travel”.
OYO has engaged with more than 2800 offline travel agents since January 2021.