Vijay Subramaniam, a media and entertainment industry executive, has announced the launch of 29SeptemberWorks, an independent venture that will develop, curate, finance, and produce multi-platform content for the Indian market. The southern Indian region is the focus. The headquarters is based in Bangalore, but it also has offices in Chennai and Kochi.
Over his career, Subramaniam has held executive positions at the Star Network, MTV Networks, Disney India, and Amazon Prime Video.
The new company will be a platform-independent creator-enabler focusing on new and established creators and producers. This will allow them to grow and present their work to a pan-Indian market. On the other hand, Subramaniam is collaborating with top production firms to fill their upcoming slates with compelling and impactful content.
Subramaniam said, “29SeptemberWorks is slated to be a new-age entertainment company that will leverage the best of these two worlds to empower and enable storytellers, especially from the south of India, both in front and behind the camera. This is to take their craft pan-India and to the world.”
He added, “I hope to leverage my experience in building partnerships with progressive minds and entities and coupled with my personal understanding of the diverse Indian market, the ambition is to build a strong, sustainable bridge between creators and customers. And in doing so, expand the canvas of our stories in every respect, creatively and commercially. I am delighted that 29SeptemberWorks has met with such an enthusiastic response in its launch stage itself.”