Thomas Cook (India) Ltd., a prominent travel services company, has opened a new franchise outlet in South Extension, Delhi, to tap into the growing travel opportunities in this upscale area. Mr. Romil Pant, the Executive Vice President and Business Head of Holidays at Thomas Cook (India) Limited, inaugurated the outlet.
With this addition, Thomas Cook now boasts thirteen stores in Delhi, emphasizing its commitment to expanding its presence in the city. The new store will serve as a hub for residents and businesses in South Extension, Defence Colony, Lajpat Nagar, Saket, and Malviya Nagar. South Extension is a valuable source market for Thomas Cook, attracting various customer segments such as families, seniors, professionals, local trade associations, and business travelers, including Delhi’s high-net-worth individuals (HNI) and ultra-high-net-worth individuals (UHNI).
Thomas Cook’s consumer insights from Delhi reveal a strong demand, with over 65 percent growth compared to the previous year and a 40 percent increase in luxury and exclusive travel experiences. Customers from South Extension are increasingly interested in unique experiences like African safaris, luxury cruises, Northern Lights expeditions, Michelin-star dining, private journeys, and igloo stays. In response, Thomas Cook has expanded its offerings to include customized luxury and premium holidays.
To provide personalized travel options, Thomas Cook’s omnichannel model allows customers to choose their preferred holiday through the company’s website or holiday app, visit a nearby store for expert advice, or contact a call center representative. This multi-channel approach offers flexibility and convenience to meet the unique preferences of travelers in the region.
