Radisson Hotel Group has opened Radisson RED Izmir Point Bornova, marking the brand’s debut in Türkiye. Located in the Bornova district of İzmir, the hotel adds 204 rooms to the group’s growing lifestyle hospitality portfolio and integrates directly with the Point Bornova Shopping Mall, strengthening its appeal for both business and leisure travelers.
Moreover, the property features a rooftop restaurant and bar, modern meeting spaces, an outdoor pool, and comprehensive wellness facilities. It also offers EV charging stations and pet-friendly services, aligning with evolving sustainable hospitality trends and guest preferences. Additionally, the hotel benefits from strong connectivity, with easy access to transport links, retail hubs, and key local attractions, while remaining approximately 20 minutes by car from İzmir Adnan Menderes Airport.
“Radisson RED Izmir Point Bornova brings a new energy to the city, offering more than just a place to stay. From bold design and vibrant social spaces to flexible dining and event experiences, the hotel is designed to reflect the rhythm of urban life while encouraging connection and creativity. As the first Radisson RED in Türkiye, we are proud to introduce a lifestyle-driven experience that resonates with both travelers and the local community,” says Serdar Karlıdağ, General Manager of Radisson RED Izmir Point Bornova.
Furthermore, the hotel houses multiple food and beverage outlets, including a rooftop venue and a lobby bar, complemented by spa and fitness facilities, thereby enhancing its positioning in the premium lifestyle hotel segment.
“The opening of Radisson RED Izmir Point Bornova marks an important milestone in our growth strategy for Türkiye. As the first Radisson RED hotel in the Turkish market, it strengthens our lifestyle portfolio and reflects our ambition to reach 100 hotels in Türkiye within the next five years. We are proud to bring the Radisson RED experience to İzmir, a city that naturally aligns with the brand’s energy, creativity, and social spirit,” says Yılmaz Yıldırımlar, COO Europe at Radisson Hotel Group.
With the launch of Radisson RED Izmir Point Bornova, Radisson Hotel Group accelerates its expansion in Türkiye while strengthening its presence in the global lifestyle hospitality market. Backed by strategic location advantages, modern amenities, and a strong brand identity, the hotel positions itself as a key player in İzmir’s evolving tourism and hospitality landscape, while supporting the group’s broader growth ambitions in the region.
