GO FIRST, erstwhile GoAir has announced that, beginning of this month, it will begin selling, promoting, and marketing passenger tickets as well as other services to passengers in Saudi Arabia through an exclusive General Sales Agreement with online travel agency EaseMyTrip.
EaseMyTrip will expand the operations of GO FIRST by opening an independent branded office and representing the airlines in Dammam & Riyadh, Saudi Arabia, and other locations to serve the larger travel markets. This will help to build a successful business relationship and a stronghold within one of the largest travel markets in Western Asia.
The three-year exclusive partnership agreement offers both businesses the chance to expand and strengthen their service offerings in Saudi Arabia. EaseMyTrip will help GO FIRST offer suitable programmes for Saudi tourists and residents, boosting their experience due to its extensive reach, thorough marketing interventions, and knowledge of the locals. Additionally, this affiliation would require all travel agencies buying GO FIRST tickets from Saudi Arabia to set up a purchase circuit with EaseMyTrip.
Articulately summing up the agreement, Rikant Pittie, Co-Founder, said, “At EaseMyTrip, we understand that Saudi Arabia attracts millions of tourists every year, and the locals love to travel as well. It is a significantly crowded travel market that is yearning for a better travel experience. With our successful endeavours in most associations and businesses around the world, we want to enter the market here in Saudi Arabia and serve the tourists with utmost dedication. We are overjoyed to begin our journey as a GSA partner with GO FIRST, one of the most popular and affordable airline services in multiple international destinations.”
Kaushik Khona, Chief Executive Officer of GO FIRST, commented, “Saudi Arabia is a key market for us as we continue to expand internationally. We are pleased to partner with EaseMyTrip since the brand has been successfully catering to the travel needs of people globally, and we are positive that this association will ease and enhance the travel experience of people travelling for work as well as leisure.”