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HomeStart UpFulfilment automation startup GreyOrange raises $135mn in funding  

Fulfilment automation startup GreyOrange raises $135mn in funding  

Indian artificial intelligence-based fulfillment automation startup GreyOrange announced a $135 million funding round led by Anthelion Capital, previously known as Cowen Sustainable Investments. 

This investment round also saw participation from existing investors, including Blume Ventures, Peter Thiel’s Mithril Capital, and Flipkart founder Binny Bansal’s Three State Ventures.

“GreyOrange will deploy the growth capital to accelerate the company’s technology leadership, continue its global expansion, and further support the adoption of GreyOrange’s fulfillment orchestration platform in warehouses, distribution centers, and retail stores,” the startup said in a statement. 

“As we scale our technology and enhance customer experiences and operational efficiency, we recognize that keeping the needs of our customers at the center of our product and solution roadmap has proven essential for our customers’ success, as well as our own,” said Akash Gupta, cofounder and CEO, GreyOrange.

“Not only has GreyOrange automated the movement of goods within the warehouse, but the company has also built a network that optimises how retailers move their goods across their entire supply chain,” Vusal Najafov, cofounder, Anthelion Capital.

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