CleverTap, a customer engagement platform, today announced the launch of its Retention Accelerator program for startups globally. According to the company, it is designed to give early-stage startups free access to CleverTap’s full stack retention platform, along with benefits worth US $100,000. Also, the programme offers networking opportunities with investors and industry leaders and 1:1 personalized mentoring sessions with CleverTap experts.
The accelerator will support ten startups annually, with five companies in each cohort, the company claims. The programme is intended to assist startups that are digitally native in personalizing and optimizing each customer touchpoint, as well as enhancing user engagement and conversion rates on their platforms. Additionally, the 1:1 mentoring sessions are made to help entrepreneurs and growth teams streamline their retention strategies and ensure that they align with their business goals.
Speaking about the accelerator program, Abhinay Jain, director product-led growth, CleverTap said, “We are thrilled to launch the CleverTap Retention Accelerator program. Through this initiative, we are committed to supporting small businesses and early-stage startups. The program offers the startups our expertise in crafting effective retention strategies. We recognize the importance of empowering startups to build a robust customer engagement and retention roadmap to drive sustainable business growth, and this accelerator is a step towards helping these startups scale.”
The CleverTap Retention Accelerator follows a scheduled timeline. There will be a call for applications in May–June 2023, encouraging potential participants to join the programme. The first participant cohort will be announced in July 2023. From July to December 2023, the selected cohort will collaborate closely with CleverTap and gain access to valuable mentoring sessions. Participants can improve their technical skills and platform knowledge in this collaborative environment.
