Clarks Collection enters Ahmedabad by signing a 100-room property named The Cube. The newly signed property is centrally located and has outstanding connectivity. It spans 350 acres and has a man-made lake inside the property.
The property features a theatre with 50 seats. It is ideal for individuals who want to spend the entire day at the resort participating in various activities in a luxurious environment. Along with the restaurant, the location will also have a variety of activities, such as a drum circle, pool party, Zorba ball, snooker parlor, and live music.
There will be 100 rooms spread across several categories, and each one will be equipped with all the comforts of home, including a safe, indoor games, seating area, deck area, pantry, open sky shower area, etc. With a focus on privacy, each room will feature a private garden and an outdoor shower. In addition to solo travelers and families, the brand focuses primarily on MICE, corporate, and the wedding segment. The in-house restaurant will provide a variety of dishes, with a focus on North Indian, continental, and Gujarati food.
Prakash Bedi, Vice President, Clarks Collection, shares, “We are planning to expand pan India and targeting 65% occupancy in the coming financial year. We believe experience plays an important role in the hospitality industry, and we are designing personalized itineraries for our guests. We plan to showcase our newly signed property as a major hub for MICE and weddings. But all this luxury will not come at the cost of the environment. As a national hospitality player, we have policies in place for responsible tourism. We are going to invest in technology infrastructure and will use AI and deep tech for reaching out to the right audience. We want to play a significant role in spreading awareness around India’s diverse wildlife to the world.”
