New Delhi, 16 July 2025 – Alivaa Hotels & Resorts, an upscale hospitality brand backed by Ananta Capital, today announced a strategic investment in Xenious Hotels, a growing chain of mid to upscale properties. The move marks the formal launch of Xenious as a distinct brand under the Alivaa umbrella, further strengthening the group’s presence in India’s high-potential hospitality landscape.
Xenious Hotels, which currently operates 11 hotels with 7 more in the pipeline, will now be integrated into the Alivaa platform. This strategic integration expands Alivaa’s reach and advances its multi-brand strategy to serve a wider spectrum of travellers across the country.
Currently, Alivaa has a portfolio of 16 hotels in key Indian markets. The company has outlined an ambitious five-year roadmap to scale to 100 hotels across the length and breadth of the country, under three distinct brands:
– Alivaa—contemporary lifestyle stays
– Hoften—modern stays designed for the young traveller
– Xenious—dependable, quality accommodation for business and leisure
The strategic move strengthens Alivaa’s position as a formidable player in India’s hospitality sector, offering distinct experiences tailored to diverse travel needs.
“This deal is more than just an expansion—it is a decisive step toward our mission of building one of the fastest-growing mid-market hospitality platforms in India,” said Mr. Vikramjit Singh, Chairman and Managing Director, Alivaa Hotels & Resorts.
“Xenious is regarded for its warm service, well-maintained properties, and eclectic dining options. By integrating it into our portfolio, we will amplify its strengths and bring high-quality hospitality to more markets across India.”
This investment reflects Alivaa’s long-term commitment to scale with purpose, enhance guest experience, and build a resilient, future-ready platform.
Mr. Inder Pal Batra, co-founder of Alivaa Hotels & Resorts, shared:
“Our investment in Xenious Hotels reflects our focus on building a scalable mid-market brand. Together with the Xenious team, we aim to set new benchmarks in affordable hospitality by combining their local expertise with our operational excellence and innovative approach.”
Mr. Sanjay Kaw, owner of Xenious, added:
“We are thrilled to partner with Alivaa Hotels & Resorts. This collaboration opens new doors for Xenious Hotels, allowing us to enhance guest experiences while benefitting from Alivaa’s operational excellence and strategic vision. Together, we are poised to create something truly remarkable in the mid to upscale hospitality segment.”
