Alivaa Hotels is about to launch its mid-scale brand, The Hoften—”Hotels where you stay often”—in Gurugram, providing budget-friendly accommodations and top-notch hospitality for business and leisure travelers.
At Hoften, the company aims to redefine home-like comfort, offering a warm service and inviting atmosphere for all guests. The brand emphasizes that a hotel should feel like a home, not just a place to sleep. Their vision is to create a cozy and welcoming experience, no matter how frequently guests visit.
Gurugram is rapidly becoming one of India’s liveliest cities, drawing in expatriates, tourists, and business professionals. Its proximity to Delhi and excellent highway and airport connectivity make Gurugram a prime spot for hospitality ventures. With its upscale shopping, fine dining, and cultural sites, this vibrant city is an ideal location for Hoften’s first hotel in India.
Located in the heart of Gurugram’s Sector 51, The Hoften Sukhvasa, operated by Morpho, offers convenient access to business hubs and medical centers. The hotel features various comfortable rooms, a stylish restaurant, and in-room dining options. With two spacious banquet halls and a rooftop event space, it’s perfect for gatherings of all sizes. Guests can choose from suites with a jacuzzi or well-appointed rooms. High-speed internet and on-call medical services add to a worry-free and seamless experience.
Vikramjit Singh, founder and CMD of Alivaa Hotels, said, “We are thrilled to announce our further expansion in Gurgaon with this new brand. This addition will complement our existing upscale property in the city, further enhancing our commitment to providing exceptional hospitality and experiences in this beautiful region.”