Indeva Hotels & Resorts has expanded its presence in Uttar Pradesh by signing Hotel Sheetal Regency in Mathura under its midscale hospitality brand, The Mor Stays. Following the agreement, the property will operate as Hotel Sheetal Regency – The Mor Stays – Krishna Janmabhoomi, Mathura, further strengthening the company’s presence in India’s fast-growing spiritual tourism market.
Located near the Shri Krishna Janmabhoomi Temple, the hotel offers convenient access to Mathura’s major religious, cultural, and tourist attractions. Consequently, the property will cater to a wide range of guests, including pilgrims, leisure travellers, families, destination wedding groups, tour operators, and corporate visitors.
Hotel Sheetal Regency has welcomed guests for more than 25 years and ranks among Mathura’s earliest classified hotels. Under the partnership, Indeva Hotels & Resorts will implement a phased brand integration process by introducing The Mor Stays’ service standards, operating systems, and guest experience initiatives. At the same time, the company will preserve the property’s long-standing legacy and renowned hospitality.
Barun Gupta, Chief Operating Officer, Indeva Hotels & Resorts, said, “Hotel Sheetal Regency is already a renowned hospitality landmark in Mathura and one of the city’s first classified hotels, with a legacy of serving premium guests for over 25 years. The signing of this property marks another important milestone in strengthening our presence across India’s high-potential spiritual tourism destinations. Mathura welcomes millions of devotees and travellers every year, and we are excited to introduce The Mor Stays experience to this iconic city. Our vision is to offer guests comfortable, value-driven stays backed by exceptional service, operational excellence, and authentic local experiences. India’s spiritual tourism sector continues to witness unprecedented growth, driven by increasing domestic travel, infrastructure development, and rising demand for professionally managed hospitality offerings. With this addition, The Mor Stays is well positioned to cater to the growing influx of visitors to Mathura while contributing to the city’s tourism ecosystem and local economic development.”
Furthermore, the partnership aligns with Indeva Hotels & Resorts’ strategy of expanding its hospitality portfolio across high-potential pilgrimage and leisure destinations. The company aims to capitalize on the rapid growth of India’s spiritual tourism sector, which continues to benefit from improved infrastructure, enhanced connectivity, and rising domestic travel.
Amit Jain, Chairman, Hotel Sheetal Regency, said, “We are delighted to partner with The Mor Stays, the hospitality brand of Indeva Hotels & Resorts. This collaboration marks the beginning of an exciting new chapter for Hotel Sheetal Regency. By combining our legacy of warm hospitality with Indeva’s proven operational expertise and strong brand standards, we are confident of delivering an elevated guest experience while further strengthening our position as one of the preferred hospitality destinations near Shri Krishna Janmabhoomi. We look forward to welcoming guests with enhanced services, modern amenities, and the same heartfelt hospitality that has always been our hallmark.”
Meanwhile, Indeva Hotels continues to expand through strategic management agreements and asset partnerships that strengthen its presence across business, leisure, and religious tourism markets.
Vineet Gopal, Head – Corporate Relations & Asset Management, Indeva Hotels & Resorts, said, “The addition of Hotel Sheetal Regency to The Mor Stays portfolio reflects our continued commitment to expanding through strategic management partnerships and asset collaborations. We remain focused on building a portfolio of quality hotels that deliver consistent service standards, operational excellence, and memorable guest experiences across business, leisure, and religious tourism markets. This signing further strengthens our presence in one of India’s most important pilgrimage destinations and reinforces our long-term growth strategy.”
The signing of Hotel Sheetal Regency – The Mor Stays – Krishna Janmabhoomi, Mathura, marks another significant milestone in Indeva Hotels & Resorts’ expansion strategy. By combining the hotel’s 25-year legacy with The Mor Stays’ operational expertise and service standards, the company aims to deliver an enhanced guest experience while capitalizing on the growing demand for quality accommodation in India’s thriving spiritual tourism sector.
