The Fern Hotels & Resorts, India’s leading environmentally sensitive hotel chain, has announced the signing of Crescent The Fern Budhni, Series by Marriott, situated in Budhni, Madhya Pradesh.
As a strategic outcome, this addition further strengthens the company’s footprint across North India and increases the total count of operational and upcoming hotels in the region to 21. Consequently, the group now reaches a portfolio of 21 properties in North India.
Sharing his thoughts on the signing, Mr. Suhail Kannampilly, Managing Director, The Fern Hotels & Resorts, said, “India’s hospitality growth story is increasingly being shaped by emerging destinations that are benefiting from infrastructure development, improved connectivity, and evolving travel demand. This signing reinforces our commitment to disciplined growth while continuing to elevate guest expectations through sustainable and contemporary hospitality offerings. Our expansion under The Fern, Series by Marriott, reflects a focused approach to building a balanced portfolio that combines location relevance, brand strength, and long-term value creation.”
Moreover, the upcoming hotel will feature 82 thoughtfully designed rooms and suites that cater to both business and leisure travellers. Therefore, the property will offer a refined stay experience and blend modern comforts with functional design. In addition, the accommodations will provide guests with a seamless, welcoming, and well-rounded hospitality environment.
For dining, the hotel will include an all-day restaurant as well as a vibrant bar and lounge café. As a result, guests will enjoy diverse culinary choices in carefully curated settings. Meanwhile, these spaces will support casual dining and encourage social interaction. Furthermore, the property will deliver strong meetings and events infrastructure with one conference room and two banquet halls. Accordingly, the hotel will serve as an ideal venue for corporate gatherings, meetings, and social celebrations of varying scale.
Transitioning to location advantages, Crescent The Fern Budhni, Series by Marriott, holds a prime position in Budhni, a fast-growing regional market in Madhya Pradesh. Thus, the hotel is well positioned to meet the rising demand for quality branded hospitality in emerging destinations. Finally, it has scheduled the hotel opening for the first half of 2026. Overall, this signing reinforces The Fern Hotels & Resorts’ commitment to sustainability, service excellence, and market-led expansion across North India.
