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M3M India to invest ₹2,100-Cr in ultra-luxury Jacob & Co branded residences in Noida

Real estate developer M3M India announced on Thursday that it will invest ₹2,100 crore to develop Jacob & Co.-branded ultra-luxury residences in Noida as part of its expansion strategy.

In a statement, the company unveiled the launch of ‘Jacob & Co. Residences, Noida.’

Jacob & Co., a globally renowned luxury brand known for its high-jewelry timepieces and exceptional craftsmanship, will debut its first-ever housing project in India through this collaboration.

Jacob Arabo, founder and chairman of Jacob & Co., attended the launch event. The Gurugram-based M3M Group, which is already developing two Trump-branded ultra-luxury housing projects, will invest ₹2,100 crore in this 6-acre development.

The company expects to generate around ₹3,500 crore in total revenue from this upcoming project, which is scheduled for completion within the next three years.

The residences will be priced between ₹14 crore and ₹25 crore, targeting India’s high-end luxury market. In the first phase, M3M will build 150 premium residences, followed by around 100 ultra-luxury serviced apartments in Phase II.

M3M India Promoter Pankaj Bansal said, “This collaboration with Jacob & Co. reflects our strategic focus on elevating the standard of luxury living in India.”

Jacob Arabo, Founder and Chairman of Jacob & Co., added, “At Jacob & Co., we have always believed in pushing boundaries of design, innovation, and experience. India represents an exciting frontier for luxury, and we see tremendous potential in this collaboration.”

He further noted that the partnership goes beyond real estate, stating that it is about “establishing a new benchmark for ultra-luxury living in one of the world’s most dynamic markets.”

The M3M Group has already completed 40 projects spanning 20 million square feet, while 17 additional projects covering 40 million square feet are currently under construction.

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