Hyderabad-based startup Ikonz Studios, known for its hyper-realistic AI-powered digital avatars and holographic experiences, has secured a significant Series-A strategic investment from American-Canadian songwriter and record producer Marc Jordan, marking his first investment in India. Ikonz Studios will allocate much funding to acquire and develop high-value digital IPs, further strengthening its position in AI-powered interactive content.
Joining Jordan—who has collaborated with global music icons like Beyoncé, Rihanna, and Imagine Dragons and is associated with Blue Amber Investments and State of the Art Entertainment—are Expedia CTO Ramana Thummu, formerly CTO of Fanatics Commerce, prominent investor Madhusudan Kela and Akash Bhanshali, principal owner of EnamGroup, who participated in the funding round through their respective family offices.
While Ikonz Studios has not disclosed the amount raised in its Series-A funding round, sources estimate the company’s current valuation at $80 million.
Founded in 2021, Ikonz stated that the investment from these four industry leaders will help significantly expand its intellectual property (IP) portfolio across Indian and global markets while also scaling its technical and execution teams.
The startup plans to nearly triple its workforce from 34 to approximately 100 employees, hiring across technical and non-technical roles to support its ambitious growth trajectory. About 80% of the team will work from India, while the remaining 20% will be US-based.