Healthy snacking brand Wonderland Foods has secured Rs 140 crore (approximately $16 million) in its first-ever funding round, led by impact investor Asha Ventures, with participation from British International Investment (BII), backed by the UK government.
The company will use the fresh capital to broaden its product line, upgrade its processing infrastructure, and scale its distribution and marketing presence across multiple channels.
Founded in 2014, Wonderland Foods provides a diverse range of nutritional snacks such as nuts, seeds, berries, dried fruits, and dates. The company follows a farm-to-consumer model built on direct farmer sourcing, in-house processing, and distribution across both B2B and B2C markets.
On the consumer retail front, its products are available on leading e-commerce platforms like Amazon and Flipkart and in major offline chains, including Reliance, D-Mart, Vishal Mega Mart, Lulu Super Mart, Metro Cash & Carry, and Walmart.
The company reported revenues of Rs 95 crore in FY21, growing to Rs 540 crore in FY25, and is now targeting Rs 700 crore in FY26.
Wonderland Foods operates in the premium healthy snacking category, competing with brands such as Happilo, Nutty Gritties, and Open Secret.
