ExtraMile Play, a gamified employee engagement platform, has secured about $500,000 in seed funding to boost product innovation, enhance its technology stack, and expand into new markets and enterprise categories.
The round was led by GSF (Gurgaon), with Mount Judi Ventures (Bengaluru), GrowthSense, and Growth91 (Ahmedabad) participating as co-leads. Early supporters of the company include Chirag Shah, Rahil Bhansali, Animesh Kumar, and 1SmallStep. With GSF joining as the lead investor, ExtraMile Play gains strategic reinforcement and access to a strong network of founders and investors. The StepUp Ventures has also played a crucial role in the company’s evolution by mentoring the team, providing investor access, and guiding a structured fundraising strategy that laid the foundation for sustainable scale.
Founded by Pooja Bajaj, ExtraMile Play aims to humanize workplaces through AI-powered, gamified experiences that elevate engagement, learning, and well-being. The platform allows enterprises to roll out measurable, cohesive engagement initiatives that align play with purpose and productivity.
“This milestone reflects the belief our early backers placed in us and the incredible dedication of our team,” said Pooja Bajaj, Founder & CEO, ExtraMile Play. “With our new investors on board, we’re ready to scale further—deepening automation, launching our mobile app, and integrating AI for smarter personalization. Our goal is to make gamified engagement an everyday part of work culture worldwide.”
Over the last year, ExtraMile Play has collaborated with more than 100 enterprises across sectors such as BFSI, retail, pharma, consulting, and IT, engaging over 1.5 lakh employees. The company has also launched new offerings in learning games, DEI, and well-being. Loyal clients, including Motilal Oswal, EY, Cipla, Aditya Birla Capital, Edelweiss, and Nexus Malls, have significantly contributed to its rapid growth.
The newly raised capital will be used to drive product development, strengthen technological capabilities, and also support entry into additional enterprise verticals and international markets, as ExtraMile Play continues to reshape workforce engagement for hybrid, remote, and onsite environments.
With a growing footprint across India, ExtraMile Play is transforming how organizations foster connection and engagement. Its gamified platform helps companies of all sizes build cultures rooted in participation, recognition, and meaningful interaction—ensuring employees feel included and energized regardless of where they work.
