DoorDash is launching a new AI-powered social app designed to help users quickly discover local restaurants. The app, called Zesty, is currently available in the San Francisco Bay Area and New York.
With this launch, DoorDash is expanding beyond food delivery and moving into the social discovery space. Essentially, the app aims to eliminate the hassle of reading countless reviews, browsing menus across platforms, or scrolling through TikTok to decide where to eat.
Once users open the app and sign in using their DoorDash accounts, they can ask an AI chatbot for personalized dining recommendations based on their preferences. For instance, in an Instagram promotional post, the company highlighted that users can enter prompts such as “A low-key dinner in Williamsburg that’s actually good for introverts” to receive tailored suggestions. Additionally, the app offers pre-filled prompts like “Brunch spots good for groups” and “Romantic dinner with a vintage feel” to guide users.
Meanwhile, DoorDash co-founder Andy Fang wrote in an X post that the app pulls information from DoorDash, Google Maps, TikTok, and other sources to “curate the best suggestions from the web.” Over time, the app learns individual tastes to better understand what users enjoy and what they prefer to avoid. After finding a recommendation of interest, users can save it or share it with others.
Beyond AI-driven search, users can view and share photos and comments about restaurants they have visited, discover content created by others, and follow people—similar to features found on traditional social networks.
“At DoorDash, we’re always looking for new ways to help people connect with the best of their communities,” a DoorDash spokesperson said. “We’re piloting an app called Zesty to make it easier to discover great nearby restaurants, coffee shops, bars, and more through personalized search and social sharing. We’re excited to learn from early testers as we keep shaping what local discovery can look like.”
Overall, the launch of Zesty represents DoorDash’s latest step toward diversifying beyond delivery services. Earlier this year, the company also introduced features that allow customers to make reservations for in-person dining and earn rewards for in-store purchases.
