Ananta Hotels & Resorts recently hosted the Third Edition of Founder’s Day at the Radisson City Center Jaipur. This year carried special significance as the group celebrated a decade of The Ananta Udaipur, the launch of Aarunya, India’s first AI-powered hospitality brand ambassador, and presented updates on its sustainability and empowerment initiatives announced last year.
Since its opening in 2015, The Ananta Udaipur has earned recognition as one of India’s premier destinations for weddings, wellness retreats, and grand celebrations. Spread across 98 acres of landscaped gardens and natural terrain, the property has hosted over 1,000 weddings, major conferences, and landmark gatherings.
Reflecting on this journey, Mukund Goyal, Founder and Chairman of Ananta Hotels & Resorts, shared: “When I first stood on this land ten years ago, I saw not just hills and valleys but the promise of a sanctuary. The Ananta Udaipur was built with the belief that experience must live in harmony with nature. Ten years later, I am proud to see this vision flourish into a place of joy, peace and timeless memories for thousands of guests.”
The highlight of the evening was the unveiling of Aarunya, a digital-first AI Ambassador and the symbolic soul of Ananta. Aarunya represents the group’s philosophy of mindful living and is designed to unify the brand’s identity across Udaipur, Pushkar, Ajabgarh, Ranthambore, and Gir, with Karjat and Jaisalmer soon to join the portfolio.
She was introduced through a cinematic film, narrating the founding vision of The Ananta Udaipur and the brand’s growth story. In the months ahead, Aarunya will lead digital campaigns, influencer collaborations, and immersive storytelling. She will also feature in guest-facing roles such as concierge services and wellness-focused in-room experiences.
The celebration also showcased Ananta’s progress in purpose-driven hospitality. Over the past year, the group made notable strides in women’s workforce participation.
At The Ananta Udaipur, 100 new female employees joined between October 2024 and September 2025, raising the total to 191 women staff members. At Ajabgarh, the women’s team expanded to 38, while Pushkar welcomed 23 new female hires. This progress reflects the brand’s steady journey toward achieving 25% female representation by 2026.
On the environmental front, Ananta planted nearly 3,000 saplings in 2024–25, maintaining a 90% survival rate and a 25–30% growth rate. The Ananta Udaipur continues to preserve more than one million trees, boosting Rajasthan’s biodiversity. Across all properties, the group relies on natural bio-fertilizers, in-house vermicomposting, wastewater recycling, and reduced single-use plastics.
Commenting on these efforts, Mr. Mukund Goyal noted: “Every milestone we achieve, whether it is planting thousands of trees, empowering more women, or reducing our footprint, takes us one step closer to the future we envision: a hospitality experience that nurtures both people and the planet.”
The evening also welcomed Lalit Pawar, Former Secretary, Ministry of Tourism, as Chief Guest. He praised the brand’s vision, saying: “Rajasthanis have in their blood the virtues of hospitality, they serve not with servility, but with humility and dignity. With this DNA and the passion of the Ananta family, I am confident the brand will reach even greater heights.”
The Third Founder’s Day stood as both a tribute to Ananta’s legacy and a bold step forward. With Aarunya’s debut, the group reinforced its commitment to innovation, sustainability, and purposeful hospitality, setting new benchmarks in the Indian tourism sector.
