Minor Hotels has announced plans to introduce its first Colbert Collection property in the United Kingdom with the launch of The WestDill Mayfair Hotel London in the fourth quarter of 2026. This development marks a strategic milestone as the company expands its footprint in the global luxury hospitality and boutique hotel segment.
The property will operate under the Colbert Collection, a premium soft brand developed by Minor Hotels that focuses on independent hotels with strong culinary identities and vibrant social experiences. Through this launch, the group aims to position itself within the evolving luxury travel and lifestyle hospitality market.
The hotel is located on Piccadilly at the intersection with Albemarle Street in London. The five-star boutique property will feature 50 rooms and suites spread across six floors, along with a restaurant and bar designed to enhance guest experience and engagement. Moreover, the redevelopment project will transform a building previously used as a bank and office space into a high-end hospitality destination, contributing to the ongoing revitalization of the West End.
Originally designed in the early 1920s by Sir William Curtis Green, the structure holds Grade II listed status, thereby reflecting its architectural and historical significance. The project team is carefully adapting the heritage building for modern hospitality use while preserving its original architectural elements, ensuring a balance between conservation and contemporary design.
The property is owned by Royal Group of Companies Singapore, which is entering the European hospitality market through this investment. The group already maintains a diversified portfolio across hotels, commercial real estate, and residential developments in the Asia-Pacific region. Consequently, this project represents a key step in its international expansion strategy.
Strategically, The WestDill Mayfair Hotel London occupies a prime location in central London, offering proximity to major landmarks such as Hyde Park, Buckingham Palace, Bond Street, and Piccadilly Circus. Additionally, its location near Green Park Underground Station ensures seamless connectivity across the city and direct access to Heathrow Airport, thereby enhancing its appeal for both leisure and business travelers.
At the same time, Minor Hotels continues to strengthen its presence in the UK through existing hospitality and food and beverage assets, including The Wolseley Hospitality Group, as well as a hotel operating under the nhow Hotels brand. The launch of the Colbert Collection in London further reinforces the company’s commitment to expanding its premium and lifestyle offerings globally.
Dillip Rajakarier, CEO of Minor Hotels and Group CEO of parent company Minor International, commented, “We are excited to bring our new premium soft brand to the UK with the upcoming launch of The WestDill Mayfair Hotel London, Colbert Collection. The property represents a unique strategic opportunity for Minor Hotels to be present in an exceptional location in central London and unlocks new avenues to partner with distinctive, character-led properties.
We are delighted to be working with Royal Group of Companies Singapore to bring Colbert Collection to London and are confident this new property will represent a highly attractive offering for visitors to the city.”
Bobby Hiranandani, Co-Chairman of the Royal Group of Companies, stated, “This is an asset of exceptional architectural pedigree, and our ambition has been to reinstate its inherent grandeur while sensitively reinterpreting it for a contemporary hospitality context. The building’s classical language, proportions, and detailing provide a rare foundation for an intimate, design-led hotel, and we have approached its transformation with a disciplined focus on conservation, craftsmanship, and long-term relevance.”
“More broadly, we view this project as a meaningful contribution to the continued renaissance of Mayfair and the wider West End. By reactivating a distinguished heritage building on Piccadilly, we are not only preserving its legacy but also introducing a thoughtfully curated hospitality experience that will enhance the character, energy, and global appeal of the precinct,” he continued.
Minor Hotels is advancing its global expansion strategy by launching its first Colbert Collection property in London, thereby entering the UK’s premium boutique hospitality segment.
