ELIVAAS Living has expanded its footprint in Rajasthan by launching ELIVAAS Tuscun Villa in Pushkar. With this addition, the company now operates more than 60 properties across the state, including popular destinations such as Udaipur, Jaipur, Ranthambore, Pushkar, Alwar, and Neemrana. These properties operate under the brands ELIVAAS, ELIVAAS Privé, and Alaya Stays.
The company stated that this expansion reflects its strategy of focusing on experience-driven travel destinations that consistently attract demand for private villas, curated group stays, and destination celebrations. Over the past few years, the brand has steadily expanded across Rajasthan while maintaining strong operational standards across its growing portfolio.
Moreover, each property follows a standardized service framework that includes structured housekeeping processes, responsive guest service systems, strict safety protocols, and periodic quality audits. At the same time, the company provides personalized services tailored to guest preferences and specific travel occasions.
Ritwik Khare, Founder and CEO of ELIVAAS Living, said, “Rajasthan today represents one of our most strategically important regions, with 60+ operational properties across key leisure destinations. Our entry into Pushkar is backed by destination-level demand data rather than sentiment. The town has seen a steady rise in premium leisure travel over the past few years, particularly from Delhi NCR and Jaipur, with a clear shift towards private, high-quality villa stays. As we expand, our standardised operating playbook ensures service consistency across locations, while each villa continues to offer a curated and personalised experience. Beyond accommodation, we deliver end-to-end holiday experiences, from curated activities and local immersion to personalised service, ensuring every stay is seamless and memorable. Our focus remains on building depth within high-intent leisure markets rather than expanding indiscriminately across geographies.”
The newly launched ELIVAAS Tuscun Villa features five bedrooms and offers a pet-friendly environment for guests. Additionally, the villa includes a private swimming pool and a landscaped lawn, which enhance the overall luxury stay experience. The property also sits close to Pushkar’s temples and lakes, thereby allowing visitors to easily explore the destination’s cultural and spiritual attractions.
With the launch of Tuscun Villa in Pushkar, the company not only increases its Rajasthan portfolio but also reinforces its focus on curated travel experiences, personalized hospitality, and high-quality private villa stays for modern travelers.
