Miiro, the boutique lifestyle hotel brand from InterGlobe Enterprises, has announced its expansion into Austria with the opening of Miiro Palais Rudolf in Vienna this December. This marks Miiro’s debut in the Austrian capital and its fifth launch in just sixteen months.
Positioned as a distinctive collection of boutique hotels, InterGlobe’s Miiro brand focuses on individual design concepts in some of Europe’s most dynamic cities. Each property is crafted to embody the culture, history, and local attractions of its setting, ensuring that guests enjoy an immersive experience.
Miiro made its international debut with Le Grand Hôtel Cayré in Paris in 2024, followed by new openings including Borneta in Barcelona, The Mansard in Gstaad, and Templeton Garden earlier this year.
The Palais Rudolf in Vienna adds to this growing portfolio, located in Vienna’s Old Town on a quiet square facing Rudolfspark. Its prime location places guests within walking distance of landmarks like St. Stephen’s Cathedral, the Vienna State Opera, Hofburg Palace, and the luxury shopping street Graben.
The property, a refined townhouse with 64 bespoke rooms, combines warm interiors, soft tones, and vintage-style furnishings. Many of its decorative elements are locally sourced antiques, seamlessly blending the hotel with the cultural richness and historic architecture of its surroundings.
Neena Gupta, CEO of Miiro and Executive Director of Group Strategy and International Hospitality at InterGlobe Enterprises, stated: “We are thrilled to announce the launch of Miiro Palais Rudolf, marking our fifth Miiro hotel opening in just 16 months. Following successful openings in Paris, Barcelona, Gstaad, and London, this launch highlights our focus on bringing the brand’s promise of ‘Brilliantly Considered Stays’ to new markets and expanding our footprint. We look forward to introducing our unique experience to the city starting December 1st.”
Miiro Palais Rudolf also enhances its offering with a dining and bar concept that transitions throughout the day — from morning coffee rituals to aperitifs and late-evening social moments. Guests can indulge in Italian cuisine at the bright restaurant or relax over crafted cocktails at the hotel bar.
The hotel also features welcoming communal spaces, a state-of-the-art gym, and Miiro’s unique Refresh Room, all designed to create a warm, inviting environment for both travellers and locals.
