Gen Z women’s fashion brand Outzidr has raised ₹27 crore (about $3.1 million) in a pre-Series A round led by RTP Global, with continued backing from Stellaris Venture Partners.
Previously, the Bengaluru-based startup secured ₹30 crore (approximately $3.5 million) in a seed round led by Stellaris, along with a group of strategic angel investors.
With this fresh capital, Outzidr plans to scale aggressively. It aims to launch its first exclusive offline store by March 2026. Moreover, the company will grow its design, operations, and tech teams, according to its press release.
Founded in 2024 by Nirmal Jain, Mani Kant Mani, and Justin Mario, Outzidr targets Indian women aged 18–28. It offers trendy western wear for modern occasions — brunches, date nights, college fests, airport looks, and weekend getaways.
To stay ahead, the brand uses a “test and scale” model. This allows it to experiment with small batches and expand production on bestsellers.
Outzidr claims to launch up to 2,000 new styles each month, or around 500 every week, across its own D2C platform and major marketplaces like Ajio, Myntra, and Nykaa Fashion.
“Outzidr represents the energy of a new generation — fast-paced, fresh, and fearless,” said Nirmal Jain, Co-founder and CEO of Outzidr. “We’re building a brand that listens, learns, and reacts in real time. This fundraiser is a strong validation of our mission to become the everyday fashion choice for Gen Z women — and of the incredible team and opportunity we’re building for.”
Notably, India’s fast fashion market, currently worth $10 billion, could reach over $50 billion by FY 2031, growing at a 30% CAGR, based on market data.
In just five months, Outzidr has attracted over 100,000 customers, achieved 1.5x retention rates, and launched more than 8,000 styles on its website. It competes with brands like NEWME, Zudio, and Style Union in the same space.
