The rapid rise in lifestyle diseases in children is one of the most serious public health challenges of the 21st century. Children today are leading sedentary lifestyles which is harmful for their mental and physical health. Given their lethargic routine, which includes long sitting hours and screen time, they are becoming more and more prone to lifestyle diseases such as obesity, hypertension, diabetes, COPD, anxiety, potential heart diseases and so on. According to a research paper titled “Obstructive Sleep Apnea Syndrome in Children,” by Dr. Randeep Guleria, Dr. Surya Prakash Bhat and Dr. Sushil Kumar Kabra, Obstructive Sleep Apnea (OSA) is an increasingly recognised health issue especially in Asian Indian children aged 10 and above.

Dr. Randeep Guleria, Chairman, Institute of Internal Medicine & Respiratory and Sleep Medicine, Medanta, and Former Director & CEO, AIIMS, New Delhi

OSA is the most common sleep related breathing disorder in which there are episodes of complete or partial obstruction of the upper airway leading reduced or absent breathing during sleep. There are several reasons for growth of OSA in children some of which are growing urbanization and nutrition transition, obesity, and metabolic syndrome. Enlarged tonsils and adenoids are the most common cause of OSA in children. Obesity, tumour, down syndrome, cleft palate repairs, receding chin, allergies, oxidative stress and anatomical abnormalities are some other reasons. OSA is associated with metabolic, cardiovascular and neuropsychological disorders.

According to Dr. Randeep Guleria, Chairman, Institute of Internal Medicine & Respiratory and Sleep Medicine, Medanta, and Former Director & CEO, AIIMS, New Delhi, “OSA in children is defined as an absence of airflow with continued chest wall and abdominal wall movement for duration longer than two breaths. It is diagnosed by conducting a polysomnography test in children which is considered a gold standard. If diagnosed, children should be put under treatment which includes management of conditions such as obesity, cardiovascular diseases, hyperlipemia if present and if needed adenotonsillectomy may be conducted. Various lifestyle modifications should also be undertaken by children, including physical activities such as planned exercise, recreational activities, sports and so on. They should ditch the lethargic lifestyle and try to remain active. Use of CPAP device and surgical treatments are other ways of treating OSA.”

As a sleep-related disorder, OSA deprives children of the restful sleep they should be experiencing every night. Sleep plays a crucial role in developing young minds. Those regularly catching up on deep sleep enjoy improved learning, attention, memory, and overall wellbeing. OSA in children could lead to a long-lasting impact on their physical and mental wellbeing. To learn more about this health issue, parents and concerned caretakers should visit sleep experts and healthcare professionals which can help them in an early detection and the requisite recourse. This will ensure timely care and enable children to enjoy the golden phase of their lives.

Flipkart recently unraveled the mystery surrounding the viral #PaisoKiBaarish incident, confirming that the money spectacle was a well-crafted illusion. The visual, which showcased cash cascading from a Flipkart van through Mumbai streets, was revealed to be a computer-generated imagery, symbolically portraying the irresistible offers pouring down during the Big Billion Days sale.

Flipkart Unveils the Truth Behind the Viral #PaisoKiBaarish ‘accident’

The premier e-commerce giant gracefully accepted orchestrating one of the years most buzzworthy moments. The imaginative representation was not just visually mesmerizing but also sparked nationwide conversations.

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www.youtube.com/watchv=uNueCQ5wyOU&feature=youtu.be

“Every campaign we initiate is designed to captivate and offer something extraordinary to our esteemed customers. The CGI spectacle of raining money was a creative expression of the monumental savings awaiting them,” expressed Smrithi Ravichandran, Category Head, Mobiles at Flipkart. “Our playful jest mirrors the tangible, unparalleled offers that have been unveiled on Flipkart by our partner sellers.”

While the viral money shower was a fabricated masterpiece, Flipkart stands firm on its promise to unleash real, unparalleled savings through its partners sellers, with the onset of the Big Billion Days Sale. A tangible #PaisoKiBaarish awaits the nation, where every customer will relish the WOW Deals embellishing the smartphone collection. These deals are a composite of unmatched prices, lucrative exchange offers, and attractive bank discounts.

“Indeed, we stirred a playful commotion, yet the real magic is in the phenomenal savings,” Smrithi assures. “WOW Deal” prices reflect an amalgamation of various offers by Flipkart’s partner sellers, showcasing that the effective price of smartphones, post the incorporation of exchange and bank offers, as well as super coin redemptions, can be astonishingly low. Every price tag is meticulously crafted by the respective seller to ensure our cherished customers witness unprecedented value this festive season.

Conceived and orchestrated by www.tva.group, Flipkart Mobile’s esteemed retainer agency, the whimsical prelude was designed to set the stage for an authentic storm of deals and offers. As the euphoria around the Big Billion Day Sale escalates, Flipkart is poised to transform the #AsliPaisoKiBaarish from a charming illusion into a tangible reality, making it an unforgettable experience for millions of eager shoppers across the nation.

The Malaysian Palm Oil Council (MPOC) celebrates the successful conclusion of its Youth Outreach Program, hosted at the esteemed Guru Nanak Institute of Hotel Management. This event illuminated the exceptional versatility and health benefits of palm oil as a star ingredient in culinary creations. By uniting budding culinary talents with seasoned experts, the event garnered widespread acclaim.

MPOC Youth Outreach Program

The competition, divided into “Amateur” and “Expert” categories, saw the participation of up to 40 students in each group. The “Amateur” category, tailored for 1st and 2nd-year students, allowed participants 1 hour and 30 minutes to showcase their culinary skills through crafting a single starter. This segment provided a canvas for young talents to express their creativity and passion for cooking, setting the stage for their culinary journey.

In the “Expert” category, exclusively designed for 3rd and 4th-year students, participants demonstrated their culinary expertise over 2 hours and 30 minutes. This demanding category tasked students with creating a vegetarian starter, a non-vegetarian main dish, and an accompaniment. The challenge highlighted their ability to curate a harmonious and well-balanced meal, with palm oil at the heart of their culinary artistry.

Throughout the competition, palm oil, renowned for its distinctive flavour and nutritional advantages, took centre stage as the star ingredient in all dishes prepared. Beyond the culinary excellence displayed, the events mission was to educate participants and attendees about the sustainable production and health benefits of palm oil.

The Guru Nanak Institute of Hotel Management expressed their enthusiasm for their involvement in this event, stating, “This educational module has definitely helped us to understand Malaysian Palm Oil and its benefits better, and how well food can be cooked in it. The Master Chef competition showcased the knowledge and skills of the students who were using palm oil for the first time. It was a great learning experience for our students. Thank you once again Bhavnaji and Malaysian Palm Oil Council.”

The Youth Outreach Program, more than a competition, provided an invaluable platform for young culinary enthusiasts to display their talents, learn from industry experts, and gain exposure to the diverse applications of palm oil in the culinary world. It served as a stepping stone for aspiring chefs, paving the way for promising careers in the food and hospitality industry.

The event featured two distinguished speakers, Dr. Pubali Dhar and Dr. Ranjana Das, who shared invaluable insights into the benefits of palm oil with the students. Their guidance and expertise played a pivotal role in assisting students during the contest, emphasizing the significance of palm oil in culinary endeavours.

The event proved to be an exhilarating and engaging experience for all participants, offering opportunities for networking, learning, and showcasing culinary skills. MPOC extends its heartfelt gratitude to food enthusiasts, industry professionals, and the public who joined and supported these talented young chefs as they competed for culinary excellence.

Ms. Bhavna Shah, of the Malaysian Palm Oil Council, eagerly anticipated sharing valuable knowledge with the youth at Guru Nanak Institute of Hotel Management. During her address, she delved into the distinctive characteristics of palm oil, emphasizing its remarkable versatility in various culinary applications, its high smoke point for cooking, and its unique composition of healthy fatty acids that make it a nutritious choice for consumers. Additionally, she highlighted the sustainability initiatives in the palm oil industry, underscoring its commitment to environmental responsibility. She underscored the 100-year history of Malaysian Palm Oil, its global benefits, and commended the students for their enthusiasm for the MasterChef title and their interest in learning about this valuable crop. She encouraged their continued efforts and growth.

The Malaysian Palm Oil Council deserves commendation for playing a pivotal role in nurturing young culinary talent and promoting the numerous benefits of palm oil. The Youth Outreach Program at Guru Nanak Institute of Hotel Management exemplified the Councils commitment to culinary excellence, sustainability, and the promotion of a versatile and nutritious ingredient that has been a part of culinary traditions for generations.

About the Malaysian Palm Oil Council (MPOC)

The Malaysian Palm Oil Council (MPOC) is an agency dedicated to positioning Malaysia as the global leader in certified sustainable palm oil. Through dedicated efforts, MPOC prioritises the promotion of Malaysian palm oil as a healthy, sustainable, and ethical choice for consumers worldwide, achieved by actively engaging with stakeholders and improving market access and acceptance of the MSPO certification.

The Council has a network of regional offices in China (Shanghai), India (Mumbai), the Middle East (Jeddah and Istanbul), Europe (Brussels and Russia) and Africa (Cairo and Johannesburg). Through its head office in Kuala Lumpur and the regional offices, MPOC plays a vital role in facilitating the Malaysian palm oil industry’s trade expansion by constantly identifying and capitalising on the latest market trends and opportunities.

The plantation industry, particularly palm oil, is one of the main pillars of the Malaysian economy. The palm oil sector has significantly contributed to providing a continuous inflow of export earnings by exporting raw commodity and value-added products to the global market. In 2022, palm oil contributed USD 27.56 billion in export earnings for Malaysia and accounted for 23.4% of the world’s palm oil production and 31.1% of total palm oil exports.

For more information on MPOC and Malaysian palm oil, visit www.mpoc.org.my.

As Indians eagerly look forward to hosting the World Cup 2023 on Indian soil, Cycle Pure Agarbathi has launched a new #PrayforIndia campaign to unite the country in prayer, for team Indias victory.

Join hands, hearts, and prayers as we stand united with Team India. Together, we can play and pray for victory #PrayforIndia

At the heart of the campaign is a simple, yet powerful chant of “Pray for India, win win India“. The chant is all set to reverberate across the stadium stands, and on the lips of every Indian who wishes for the nations victory.

Speaking about the campaign, Arjun Ranga, Managing Director, Cycle Pure Agarbathi said, “Cycle Pure Agarbathi was founded in 1948, in the wake of Indian Independence. For the past 75 years, we have been burned with national pride, with every Indians prayers and stood with the nations prayers. We hope to ignite national pride with a prayer movement for Indias victory. We want to unite the nation in prayer, by harnessing the power of technology and social media.”

“Every Indian with a smartphone can share their prayer either by making an instagram reel with the #PrayforIndia mantra, or using an instagram filter with the V victory symbol, or by just uploading a picture and a prayer. Every Indian can be a part of this prayer movement for Indias victory, on or off the field. The hook step is pretty cool and catchy. We hope Gen Z will love it.”

Cycle Pure Agarbathi has ingeniously crafted a heartfelt strategy to unite people of all age groups on Instagram, showcasing their undying love and support for team India. As the 11 warriors step onto the cricket field, Cycle Pure Agarbathi wants Team India to feel the collective prayers of 140 crore Indians reverberating through the digital realm.

In a remarkable Instagram campaign, the brand has introduced the #PrayForIndia Cycle Challenge that is designed to sustain the prayer cycle for Team India. This initiative invites the users to partake in a beautiful gesture of solidarity by tagging three of their friends in the comments and including the hashtag #PrayForIndia.

In doing so, Cycle Pure Agarbathi has successfully harnessed the power of social media to amplify the nations support for our cricket heroes. Its a testament to the brands commitment to fostering a sense of togetherness and unity, emphasizing that when the nation prays as one, the spirit of India shines brighter than ever. Join the movement, and lets keep the prayers going for Team India!

The multimedia campaign has been launched in an innovative manner by Saurav Ganguly along with over 300 social media influencers from various fields who have created reels by taking the #PrayForIndia victory challenge to inspire and invite the nation to create theirs. Share your prayer for Indias victory at PrayforIndia.com.

About NRRS
The Mysuru-based NRRS was founded by Shri N. Ranga Rao in 1948. A true visionary and a philanthropist, Shri Ranga Rao created the ubiquitous Cycle Pure Agarbathi which has, today, become the largest selling incense stick brand in the world. From a home-grown enterprise, NR Group has evolved into a successfully-run business conglomerate with an established presence in India and abroad. The group has diversified into various business categories like functional air care products (Lia brand of room fresheners and car fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances, floral extracts (NESSO), and Rangsons Technologies. Today, it is truly an Agarbathi to Aerospace conglomerate as it is also involved in making parts for Defence helicopters. The business has a human face that is unmistakably displayed by virtue of its continuing fulfillment of social responsibilities through its charity arm ‘NR Foundation‘.

NR Group today is managed by the third generation of the Ranga family. For more information on NR Group, please visit www.nrgroup.co.in.

From an obscure location to one known for almost everything, the emergence of Gurgaon as Indias realty hotspot can be credited to its proximity to the Indira Gandhi International Airport. Most real estate experts attribute Gurgaons real estate growth to its connectivity to the IGI airport. Gurgaons property market evolved from being virtually non-existent to a major player, primarily due to the airport. A similar surge in real estate can now be witnessed in Noida, thanks to upcoming projects on the Yamuna Expressway and the promise of higher returns due to the upcoming Noida International Airport at Jewar. Ever since the government proposed establishing an international airport in Jewar, Greater Noida, real estate developers have been optimistic. With six runways set to be completed in the second phase, the Jewar Airport is slated to become Asias largest airport. The news of Zurich Airport International AG securing the contract for developing the Noida airport has further fuelled optimism among real estate developers. The projects scope is so vast that it could completely reshape the dynamics of Noidas real estate market.

Ace Group coming up at Yamuna Expressway

Its often said that there is always an Ace up your sleeve which means the best is yet to come out. The same is the case with the YXP with the most admired name in real estate of NCR Ace is also coming to make its mark on the Yamuna Expressway with a highly anticipated project that is set to become one of the most desired developments in the region. Ever since its inception in 2010, the Ace Group has an impressive track record of accomplishments, boasting the successful completion of over ~15 million square feet of projects and the development of a sprawling 50-acre Ace Palm Floors Township. Presently, Ace Group is actively engaged in numerous ongoing projects, including joint ventures, encompassing an additional ~17 million square feet. Their portfolio includes a range of residential ventures, such as Ace Platinum, Ace City, Ace Aspire, Ace Golfshire, Ace Divino, Ace Parkway, and Ace Palm Floors, all of which have garnered significant attention and appreciation from satisfied customers. Furthermore, Ace Group has made its mark in the commercial sector with projects like City Square, Ace Studio, Ace Capitol, and Ace Medley. Now, they are set to contribute to the transformation of the Noida-Greater Noida-Yamuna Expressway belt with their upcoming project on the Yamuna Expressway. For more information – acegroupindia.com.

Weve witnessed how seamless connectivity from the IGI Airport to Gurgaon boosted the latters real estate growth. Experts believe that the upcoming Jewar International Airport will shift investors focus from Gurgaon to Noida. Real estate analysts firmly believe that the construction of Jewar International Airport will revitalize the property market in nearby areas, especially Noida, Greater Noida, and the Yamuna Expressway, while also fostering full-scale commercial development in the region. With an estimated cost of INR 34,000 crore, the Jewar Airport will alleviate traffic at the IGI Airport and create numerous employment opportunities, revitalizing commercial projects on the Yamuna Expressway. It is expected to induce a massive infrastructure boost and enhance the liveability of the surrounding areas. To attract investors from across India, Noida required a substantial infrastructure upgrade. Thanks to the new airport, this region will experience significant real estate developments. The Noida Airport is India’s first airport that will feature an integrated multi-modal cargo hub. Being one of its kind, this Airport will have zero emissions. After its completion, it will be Asia’s largest airport. The airport will house a well-equipped Maintenance, Repair, and Overhauling Depot. The airport will be linked to a high-speed railway between Delhi and Varanasi. Post its completion, Uttar Pradesh will be the first Indian state to have five international airports, currently, Kerala tops the charts with 4. The airport will cover a total area of 5,000 hectares. All major highways and expressways in the near vicinity will be connected to the Jewar International Airport. The dedicated cargo terminal of the airport will have an initial capacity of 20 lakh metric tonnes. Based on the future demands, it will be increased to 80 lakh metric tonnes. The Noida International Airport boasts several strategic location advantages. It will be around 130 kilometres from Agra and 72 kilometres from Indias capital city. Plans are underway to connect the IGI Airport with the Jewar Airport via the metro railway to enhance connectivity. This airport is located ~50 kilometres from Noida and ~30 kilometres from Greater Noida. The increase in business activities will create numerous employment opportunities. People are more likely to invest in residential and commercial properties in and around Noida.

Noida and its property micro markets are popular for affordable residential projects. For instance, the residential projects on Yamuna Expressway have become popular due to their affordability. Slowly, Noidas real estate market shifted its focus to luxurious residences and attracted some big-ticket investors. Mobile companies like Vivo and LG and retail chains Bikanerwala and Patanjali are a few renowned names that have already started setting up their manufacturing units in this zone. In the past year, commercial activity such as warehousing has seen a drastic increase. The upcoming retail and hospitality projects will likely drive up the prices of commercial real estate in the area. The region is on the brink of evolving into a technology hub, with prominent companies like Microsoft, Samsung, and Dixon Technologies already having established their presence, and more are expected to follow suit. In addition to Microsoft, the area already houses HCL and Tech Mahindra. Notably, Microsofts India Development Centre spans 1.5 lakh square feet, with plans for a massive 6.45 lakh square feet data centre in the pipeline, valued at approximately Rs. 1,800 crore, according to recent market reports. Dixon Technologies, for instance, currently operates 8 units in the area and intends to establish 3 more. Yotta is also in the process of setting up an expansive data centre spanning over 300,000 square feet in Greater Noida. These collective developments are poised to solidify the Noida-Greater Noida-Yamuna Expressway (YXP) belt as a prominent investment destination for leading IT companies, telecom equipment giants, and data centres.

Considering the real estate property development potential in the area, the Yamuna Expressway Industrial Development Authority will build an elevated road. Moreover, YEIDA will also construct a Rapid Rail Transport System (RRTS) to make commuting easier for residents and passengers. There are also plans to set up a pod taxi or driverless personal rapid transport (PRT) to facilitate connectivity between the airport and Film City in Noida.

Among the best builders in NCR, Ace has a reputed history of delivering projects with quality on time. The group’s recent commercial projects like ACE153, Ace Capitol and Ace Medley Avenue are considered as three of the most highly successful projects in Noida. Taking Ace’s brilliance in notice in creating outstanding projects in Noida there is no doubt that this new commercial project on the Yamuna Expressway will be no less in terms of your returns on investments. The project is planned to offer exceptional amenities and facilities for a futuristic business world. In terms of this new project’s location, apart from the airport, it also boasts noticeable landmarks such as the F1 circuit, the new film city, and the recently announced Olympic city. For investors, this is the right time to buy properties on Yamuna Expressway and Ace with its new project here is the right choice for any business enthusiast or a serial entrepreneur because of its noticeable success among the builders in Noida and Greater Noida.

For more information, please visit acegroupindia.com.

NextWealth, a leading pure play data services provider in the country, announced an expansion of its strategic partnership with Jumio, the leading provider of automated, end-to-end identity proofing, risk assessment and compliance solutions. With this partnership, NextWealth will renew and expand its work to provide identity verification services for Jumio, allowing Jumio to continue accelerating its innovation in the arena of automated, technology-driven solutions. For NextWealth, this long-term partnership will help to add more centers in small towns in keeping with its purpose of generating local employment.

NextWealth Increases its Footprint through Expanded Global Partnership with Jumio

NextWealth, with its proven track record of hiring and developing talent, and delivering enterprise-grade quality at scale, will enable Jumio to ensure seamless continuity of their global business and scale its operations securely.

“Jumio’s mission to make the internet a safer place relies on the ongoing development of innovative fraud prevention solutions to thwart cybercriminals and their increasingly sophisticated tactics,” said Stuart Wells, Jumio CTO. “Partnering with NextWealth enables Jumio to focus on our core business and technology objectives and support our customers wherever they do business across the globe.”

“We are excited about expanding our partnership and supporting Jumio in its growth journey. The partnership between NextWealth and Jumio will further cement our position as one of the largest pure play, AI/ML-driven data services players in the country,” said Mythily Ramesh, NextWealth CEO. “NextWealth’s portfolio of digital solutions and service offerings will provide Jumio international-level quality, with the flexibility to manage business fluctuations in a secure business ecosystem. This will enable Jumio’s customers to have a smooth and seamless experience combined with the assurance of security and trust.”

To learn more about NextWealth and its services visit www.nextwealth.com.

About NextWealth

NextWealth is in the business of providing world-class Information Technologies and Business Process Management Services, specializing in AI/ML data services. The customers are across AI/ML tech, e-commerce, Fintech, Healthcare and other domains.

NextWealth delivers its services in a managed services model, at scale, with enterprise grade quality, variability, and flexibility and at affordable price points.

Based in Bangalore, India, NextWealth has developed a unique Distributed Delivery Model to deliver these services from delivery centres located in small towns across India. Today, NextWealth has seven centres in four different states employing about 4,500 graduates, delivering over 300 million data transactions. NextWealth’s customer advocacy speaks for itself with a Net Promoter Score (NPS) of 73, which is one of the highest in the IT industry. NextWealth has won many industry awards on its innovative Model and excellence in business services.

About Jumio

Jumio helps organizations to know and trust their customers online. From account opening to ongoing monitoring, the Jumio KYX Platform provides advanced identity proofing, risk signals and compliance solutions that help you accurately establish, maintain and reassert trust.

Leveraging powerful technology including automation, biometrics, AI/machine learning, liveness detection and no-code orchestration with hundreds of data sources, Jumio helps you fight fraud and financial crime, onboard good customers faster and meet regulatory compliance including KYC and AML. Jumio has processed more than 1 billion transactions spanning over 200 countries and territories from real-time web and mobile transactions.

Based in Sunnyvale, Jumio operates globally with offices and representation in North America, Latin America, Europe, Asia Pacific and the Middle East and has been the recipient of numerous awards for innovation. Jumio is backed by Centana Growth Partners, Great Hill Partners and Millennium Technology Value Partners.

To learn more about Jumio and its award-winning, AI-powered solutions, visit jumio.com.

Bisleri Internationals premium beverage category – Vedica, Himalayan Spring Water, expands its premium category with the launch of Vedica Himalayan Sparkling Water. A tribute to the untamed beauty of the Himalayas, this sparkling elixir is a harmonious blend of effervescent bubbles and a perfectly balanced mineral composition, delivering an unparalleled refreshment that will captivate your senses.

Vedica Himalayan Sparkling Water

The premium luxury offering is specially designed for consumers seeking a healthier alternative. Packaged in elegant glass bottles of 300ml, the sparkling water is priced at Rs 175 respectively. Vedica Himalayan Sparkling Water guarantees an unparalleled level of quality. The sparkling water will be available across a wide range of distribution channels, including HoReCa, Modern and General Trade, Q-commerce, and the Bisleri @Doorstep App.

Dino Morea brand ambassador for Vedica Himalayan Sparkling Water

Sourced directly from the snowy peaks of the Himalayas, Vedica Himalayan Sparkling Water is a testament to natures splendour. Its pristine waters and naturally occurring minerals take you on a journey through the lush landscapes and celestial skies, all imbibed within an exquisite glass bottle. Inspired by its source, the bottle features intricate carvings on its neck, complemented by a regal crown cap and a label that artfully captures the starry evening skies adorned with gold accents. Vedica Himalayan Sparkling Water assures exceptional quality, pureness, and an ideal balance of carbonation and crisp taste. This meticulous craftsmanship is tailor-made for the discerning Indian epicurean audience.

Commenting on the launch, Jayanti Khan Chauhan, Vice Chairperson, Bisleri International Pvt. Ltd., emphasized the strategic decision behind this product expansion, stating, “With Vedica Himalayan Sparkling Water, we are bringing a blend of innovation and sophistication to the world of beverages. Our goal is to present the audience with a harmonious fusion of the purity inherent in our source, the Vedica spring. The exquisite effervescence thereby provides an invigorating alternative that aligns seamlessly with modern lifestyles. Moreover, with the festive season around the corner, it is ideal to launch sparkling water, a beverage often associated with celebrations and special occasions, thus offering an exciting choice for consumers.”

Crafted for versatility, it can be enjoyed on its own, adding a dash of sparkle to your everyday life, or seamlessly blended into inventive concoctions for those special moments. Its unique mineral composition complements a wide range of cuisines, making it the perfect companion for gastronomic adventures. The sparkling water promises to be a conduit into the realm of luxury, delivering purity and goodness that will truly enhance the quality of life.

Experience refreshment like never before with Vedica Himalayan Sparkling Water. Elevate your senses and quench your thirst with this drink that is #FullOfAltitude.

About Bisleri Internationa Pvt. Ltd.
With a legacy of over 50 years, Bisleri International Pvt. Ltd. has grown to become one of the largest premium beverage businesses in India. Being the makers of the countrys largest-selling packaged drinking water, Bisleri follows a stringent process of 114 quality tests and a 10-stage purification. It remains true to its core value of providing consumers with pure, safe and healthy water.

Bisleri International has a strong presence with 128 operational plants and a robust distribution network of over 6,000 Distributors and 7,500 Distribution Trucks across India and neighbouring countries. It offers a range of beverages that are produced for all occasions. It offers the promise of goodness, trust, and purity with Bisleri Mineral Water. The premium category of beverage, Vedica offers a daily dose of health through Vedica Himalayan Spring Water and a low-calories, sugar-free alternative with carbonation – Vedica Himalayan Sparkling Water. Further, Bisleri International has ventured into fun-filled refreshments with a diverse range of carbonated soft drinks available in multiple flavours, such as Pop, Rev, Limonata and Spyci Jeera. All these products are available on the e-commerce platform – Bisleri @Doorstep. This D2C platform reassures customers that they will receive a safe and uninterrupted supply of their most trusted brand at their doorstep.

The core values of Bisleri International lie in yielding growth and embedding sustainability by being responsible in all aspects of the business. The organization has unveiled Sustainability 2.0 with Bisleri Greener Promise that focuses on creating greener future for all through implementing initiatives under the program of recycling, water conservation and sustainability.

For more information on Bisleri International, our people, brands, and OSR initiatives, visit www.bisleri.com.