BITS Pilani-backed AI edtech startup Sortmyprep has raised approximately $350,000 in a pre-seed funding round as the company strengthens its artificial intelligence platform and expands its curriculum offerings across India and international markets.
Several prominent investors participated in the funding round, including Boman Irani, chairman of Rustomjee Group and Rustomjee International School; Sameer Mehta, cofounder of boAt; Subrat Pani, cofounder of OneAssist; Rohini Kasturi, CEO of HG Insights; and Ranjit Pawar, APAC Head at London Stock Exchange Group. Earlier, the startup also secured institutional backing from PIEDS, the startup incubator at BITS Pilani.
Founded by Ananya, Aryaman and Naman under ZKAP Edtech Service Pvt Ltd, Sortmyprep develops a vertical AI platform that focuses on school examination preparation. Its flagship product, Sorty, functions as a curriculum-aligned conversational AI tutor that delivers personalised learning, adaptive study plans and round-the-clock doubt resolution for students.
The company will utilise the newly raised capital to strengthen its vertical AI infrastructure, expand curriculum coverage and accelerate growth across domestic as well as international markets.
Currently, Sortmyprep serves students in more than 15 countries and has developed a proprietary academic dataset containing over one million human-generated learning data points. Moreover, the startup revealed that 71 percent of its users joined the platform through referrals and word-of-mouth recommendations without relying on paid marketing campaigns.
“What stood out was the team’s execution. Building strong organic adoption without relying on paid acquisition reflects both product quality and market demand. They have demonstrated a deep understanding of the problem they are solving,” said Sameer Mehta, co-founder of boAt.
At present, Sortmyprep primarily supports international education boards, including IB and IGCSE. However, the company now plans to expand its offerings to include CBSE, ICSE and several other leading global curriculam.
Additionally, the startup continues to receive support through programmes and partnerships with Nvidia, Google for Startups, OpenAI, BITS Pilani and Ashoka University, further strengthening its technology and innovation ecosystem.
“We started Sortmyprep to solve one of education’s most persistent challenges: helping students translate learning into exam performance. This capital allows us to strengthen our vertical AI platform, accelerate product development, expand into new curricula and strengthen our global footprint while remaining focused on accuracy with expert-in-the-loop, personalisation and student outcomes,” the founders said in a statement.
The latest funding marks another milestone in Sortmyprep’s growth journey as it scales its AI-powered learning platform and broadens its curriculum portfolio. By combining personalised learning with advanced artificial intelligence, the startup aims to strengthen its presence across global education markets while delivering improved learning outcomes for students.
